Industry: Mechanical Engineering and Technology
Indunorm Hydraulik GmbH has been a specialist in high-pressure connection technology for 50 years and employs around 100 people at its site in Neukirchen-Vluyn, Lower Rhine. This makes Indunorm one of the leading system providers for hydraulic hoses and fittings. The product range also includes couplings, pipe fittings, adapters, ball valves and machines that are required in the field of hydraulics for original equipment and repair. A total of around 20,000 articles are maintained - technical specifications, but also marketing texts and product images, all of which also require translations into two additional languages, Dutch and English.
Indunorm GmbH is a long-standing on-premise customer and has relied on prodexa’s PIM system for many years to maintain its product data. In 2021, the company wanted a solution concept for current requirements. With the migration to PIM 8, prodexa was able to offer Indunorm a completely new generation of software that already covers most requirements without any effort. The user-friendly import option for extensive data packages, as well as adaptations to the translation options and language maintenance were necessary. The customer would like to be able to view this and other information at a glance using a convenient, customizable dashboard. Product images, videos and PDF files are ideally stored in a separate DAM module. It is not only the processing of incoming data that plays an important role for Indunorm. The output of print products from the cross-media publishing tool should be usable in Indesign with the help of EasyCatalog. Another goal was to ensure a flexible connection to the ERP system and the transfer of data from the current PIM 7. Thanks to prodexa’s many years of experience, the software has grown historically in line with customer requirements. We can therefore offer a comprehensively developed solution that can be used in a largely standardized way. This saved Indunorm cost-intensive customizing and lengthy implementation processes.
With the migration to the new PIM 8 version, all of Indunorm GmbH’s wishes and requirements were implemented. It should be emphasized that the entire project phase could be carried out without any frictional losses, from planning to go-live. The interfaces to the existing systems and the export of product information from the ERP system now take place daily, without time-consuming and costly customizing. We were able to fulfill Indunorm’s request - the installed Digital Asset Manager (DAM) now allows the storage of all product images, videos or PDF files that are required for output to various digital channels. One example is the Cross Media Publisher (CMP): To generate print catalogs in Indesign, the CMP was linked to the EasyCatalog module; thanks to standardization in PIM 8, implementation was simple and cost-efficient. In order to adequately cover the different information requirements at Indunorm, all relevant evaluations can now be called up via a customizable, widget-based dashboard. Ease of use was a criterion that was optimally implemented. To ensure that all seven users involved were able to familiarize themselves with the new PIM 8, a short training session was held before the system went live. During the project phase, which lasted from March to December 2021, the migration of the entire database went smoothly.
Future plans: Future releases will always be updated so that Indunorm will continue to benefit from new features in the future. The ‘Excel-Like’ editing of attributes for several products in a grid is particularly interesting for Indunorm.
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