Industry: Automotive & Vehicles
The companies within BE Turbo operate in the German and international manufacturer and aftermarket for automotive parts. BE Turbo advises and supplies medium-sized and large companies in the IAM (Independent After Market) and OEM (Original Equipment Market) sectors in Germany, Europe, and worldwide.
The product data distributed across multiple databases at BE Turbo is consolidated into a central system. The data migration into the new PIM system was carried out from the Access and other Microsoft databases, as well as TecDoc databases. Product characteristics such as images, cross-selling information, and product groups, as well as automotive-specific information (OE references, logistics data, and applications), are part of this data. Consequently, data on the vehicle-specific usability of the products, images, assembly instructions, and damage diagnosis are controlled using the PIM system. In order to assign each product one-to-one to the appropriate vehicle, approximately 89,000 entries were uploaded.
“Two factors were decisive in our decision for prodexa. On the one hand, the ability to merge data from different databases into one. Furthermore, the provider’s experience, which has been gathered in relevant projects at large, internationally operating automotive companies over many years.”
Daniel Schaffrinna, Head of Procurement and Logistics at BE Turbo
With the PIM system, BE Turbo populates its German- and English-language portal, which should be available to approximately 500 dealers. With this information, the company also creates its product flyers. Furthermore, BE Turbo also plans to utilize the data for its subsidiary, BU DRIVE Turbo Systems USA. Daniel Schaffrinna, Head of Procurement and Logistics at BE Turbo, is convinced that prodexa Cloud is the best solution on the market.
The BE Turbo companies operate in the German and international manufacturer and aftermarket for automotive parts. BE Turbo advises and supplies medium-sized and large companies in the IAM (Independent After Market) and OEM (Original Equipment Market) in Germany, Europe and worldwide.
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