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Webinar: Mastering Challenges in the Automotive Aftermarket

Dates: December 18, 2025, 2:00 pm CET | January 15, 2026, 11:00 am CET
Duration: 45 minutes

The automotive aftermarket is becoming increasingly complex – rising data volumes, numerous sales channels, and growing requirements present major challenges for companies. In our compact webinar, we will show you how to efficiently manage your product information and targetedly optimize processes using prodexa PIM Automotive.

What you can look forward to:

  • Practical solutions for typical challenges in the automotive aftermarket
  • Additional value for your company, e.g., web shop connection or supplier integration
  • Interactive discussion with our experts and participants to exchange experiences and best practices

Benefit from the experiences of other market participants and get valuable tips for your automotive business – register now!

Want to find out more beforehand?

Learn more about our specialized solutions for manufacturers and distributors in the automotive aftermarket.

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Our Industry Experts / Customers

Stefan Herold

Internationally Recognized PIM Expert

Stefan Herold has been active in the PIM domain for over 25 years.

For nearly 20 years, he managed the German branch of a leading service provider. For more than 20 years, he has been intensively dealing with the complexity of data, especially in the automotive sector.

He gained valuable experience, among other things, in a project for consolidating compatible vehicles during type catalog creation. Since then, his interest in the Automotive Aftermarket remains unbroken.

Andreas Borgmann

Data Management Expert focusing on IAM (International Automotive Aftermarket)

Andreas Borgmann has been connected to the automotive world for over 40 years.

After his training in the automotive sector, which he completed with a Master's title, he was drawn to the field of product data. During his more than 30 years of activity in product management, data systems, and data organization, he managed up to 75 employees.

Today, he advises companies on data and organizational management – his customers appreciate his practical expertise.