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prodexa Cloud
For inspiring product information in all marketing and sales channels
Fast, easy to use, individually configurable: with automatable processes and formats for your industry!

prodexa Cloud

Thanks to prodexa Cloud, companies are able to create relevant and emotionally inspiring product experiences that strike a chord with customers: on any channel, now and in the future.

The flexible and scalable SaaS solution includes all core processes and tools for professional data management. In its core, prodexa Cloud integrates tools for product experience management, product information management, digital asset management, cross media publishing and online product catalogues.

prodexa Cloud – Benefits for your company

Inspiring

A platform for all product data and processes: PXM, PIM, DAM, CMP, OPC

Quick

Ready to use out of the box: Quick to introduce, quick to use, quick to learn

Scalable

Software as a Service (SaaS): prodexa from the cloud – secure, simple, reliable

Transparent

A central hub for all product data: For professional e-commerce and multichannel management

Cross-sector

Numerous standards linked with countless industry-specific characteristics: Mapping your individual work flows

Intuitive

Easy data management: Collect, cleanse, classify, translate, monitor, organise, distribute

Inspiring

A platform for all product data and processes: PXM, PIM, DAM, CMP, OPC

Quick

Ready to use out of the box: Quick to introduce, quick to use, quick to learn

Scalable

Software as a Service (SaaS): prodexa from the cloud – secure, simple, reliable

Transparent

A central hub for all product data: For professional e-commerce and multichannel management

Cross-sector

Numerous standards linked with countless industry-specific characteristics: Mapping your individual work flows

Intuitive

Easy data management: Collect, cleanse, classify, translate, monitor, organise, distribute

Whitepaper - Automobil und Fahrzeugbranche
prodexa Cloud
for the automotive and vehicle industry

Optimisation of quality, appeal and use for vehicle parts ranges – learn more now in the latest white paper (German version).

Whitepaper - Elektronik- und Kabelbranche
prodexa Cloud
for the electronics and cable industry

Meaningful product information for specific target groups as a driving force for growth – learn more now in the latest white paper (German version).

Whitepaper - Handel und B2B
prodexa Cloud
for commerce and B2B

More conversions with relevant and context-specific offers – learn more now in the latest white paper (German Version).

Whitepaper - Baustoffe und SHK
prodexa Cloud
for the construction materials, sanitary and HVAC sector

Pools heterogeneous product data in a central system and ensures smooth product data distribution – learn more now in the latest white paper (German version).

Whitepaper - Maschinenbau und Technik
prodexa Cloud
for the mechanical engineering and technology industry

For excellent product communication and efficient collaboration with other departments and external partners – learn more now in the latest white paper (German version).

Whitepaper - Werkzeuge und DIY
prodexa Cloud
for the tools and DIY sector

All distribution channels and materials such as web shop, marketplaces, catalogues and data sheets ready to use at any time – learn more now in the latest white paper (German version).

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An overview of the solutions

Product Experience Management

Boost sales with appealing, consistent and relevant product data for all digital sales areas:

  • Communication of relevant and high-quality product information together with personalised and emotional marketing content
  • Easy control and display of product data in all sales and communications channels
  • Advanced analysis tool for deciding which type of product experience and which channel mix optimally fulfils customer expectations
  • Reduction of time and costs for maintaining product data in the team

Product Information Management

Generate, manage and distribute accurate and appealing product data to promote product experiences, product sales and product innovations:

  • 100% web-based – You can reach prodexa Cloud PIM easily via your internet browser, without needing to locally install and update any software
  • Product data can be exported quickly and easily and published to all relevant channels
  • Thanks to extensive data governance, a high level of data quality is ensured without restricting flexibility
prodexa Cloud Browser PIM

Digital Asset Management

Save, manage, update and protect a variety of digital content for a range of file types, formats, sizes and versions on all sales channels:

  • Direct allocation of unstructured content such as images, audio files, films, animations and other media resources to products and product families for improved consistency, searchability and monitoring
  • Established monitoring mechanisms for data set hierarchies, structures, validations, releases, versioning, attributes and descriptions to safeguard compliance requirements
  • Model, classify, augment and localise product information, corresponding attributes and meta data using automated work flows
prodexa Cloud Browser DAM

Cross Media Publishing

Speed up the publication of product information in print media for a consistent omnichannel experience:

  • Integration of a comprehensive print publisher solution that arranges the production process efficiently and flexibly
  • Product content can be directly imported into catalogue templates from Adobe InDesign
prodexa Cloud Browser CMP

Online Product Catalogue

Offers quick, error-tolerant search functions across all catalogues and contracts, making it easier for users to search for the right product:

  • Unrestricted use with all mobile devices
  • Efficient search for all product information
  • Clear match lists including product comparison and favourites
  • Quick and easy publication of information that is relevant for target groups
  • Baskets for B2B purchasing with wide range of functions
prodexa Cloud Browser OPC

prodexa Cloud by the numbers

%
more conversions
1 %
more cross- & up-selling
%
reduction in time & costs
%
customer experience

News and blog

On-Premise vs. SaaS - welche PIM-Software ist die richtige für Ihr Business?

On-Premise vs. SaaS – which PIM software is right for your business?

On-premise or SaaS? Which variant is the best for your company depends on a number of factors. On-premise means “on-site” hosting at the customer’s premises, while SaaS stands for Software as a Service. The data is hosted by the provider of the software. We explain the pros and cons.

Read more →

PIM for SME – what needs to be considered?

Professional omnichannel commerce is no longer a discipline that exclusively affects large companies and corporations. The booming market of digital solution providers also opens the doors to contemporary product data management for small and medium-sized enterprises. We will show why a PIM system is also beneficial for SMEs and what they should look out for when selecting a PIM system.

Read more →

Product Descriptions – 5 tips on how a PIM system helps you find the right words

Detailed and informative product descriptions are one of the most important criteria that motivate consumers to make a purchase. A Product Information Management System (PIM) helps to provide perfect texts, photos or videos and reduces the return rate.

Read more →

Omnichannel – The new normal for retailers

Omnichannel als “The New Normal”. Die Omnichannel Excellence Study 2022 von Google, zeigt, wie gut deutsche Retailer auf die Bedürfnisse der Kund:innen reagieren. Wie ein PIM-System Sie in Ihrer Omnichannel-Strategie sinnvoll unterstützt, lesen Sie hier.

Read more →

5 product filters customers expect when shopping online

The use of product filters in e-commerce is crucial to help customers navigate through your products and ultimately make a purchase decision. In this article, we show which filters you need for an intelligent and effective filtering system.

Read more →
PIM vs. ERP

PIM vs. ERP – What is the difference?

ERP or PIM, which is the leading system? This question is often asked in companies. First of all, there is no one-size-fits-all answer. In this article, we explain what is important in the assessment of both systems.

Read more →
Widerstandsfähigkeit Ein wichtiger Erfolgsfaktor für den Einzelhandel

Resilience: A key success factor for the retail sector

The (electronic) retail industry is in a constant state of flux and continues to change constantly as a result of various environmental factors that can hardly be influenced by the company itself. In order to be able to adapt to this changing environment in the long term, “resilience” is a necessary corporate characteristic.

Read more →

Selling more successfully on marketplaces with PIM

Online marketplaces are interesting models for retailers to generate additional sales. Fulfilling the demands of Amazon, eBay and Co. with a PIM – we show how it works.

Read more →
Warum ein PIM-System Retouren senken kann

Why a PIM system can reduce returns

With the rise of online retailing, returns have also increased. For retailers, this means additional effort and costs. PIM software helps to manage returns by constantly optimizing product definitions.

Read more →

How to optimize your e-commerce SEO with PIM

Search engines and marketplaces define their own ranking factors, algorithms and product data feeds that determine the visibility of products. We show how a PIM system can help to optimize various ranking factors automatically – for every relevant output channel.

Read more →
PIM Einführung

5 top reasons for the introduction of a PIM

The quality of product data often decides the purchase. With the implementation of a PIM system, companies can save time and money. We listed the top five reasons.

Read more →

Optimizing the customer journey using PIM

A study by Esch/Absatzwirtschaft states that there are well over 200 different customer touchpoints throughout the customer lifecycle. But which touchpoints are relevant for your industry and your target group? And how can you ensure that you are communicating the most current and complete content at all touchpoints?

Read more →
-Experience-Driven-Commerce

Experience-Driven Commerce

Consumers today can interact with a brand through a variety of channels and touchpoints. Whether offline or online: Retailers must always engage these hyper-connected customers with valuable content to remain competitive in the long term. We show why positive shopping experiences are no coincidence and how companies can make their commerce more experience-oriented.

Read more →

Product Catalog Management for Retailers

Product catalog management is the most important discipline for retailers to keep product data correct and consistent across channels. We show how companies define an efficient product catalog strategy by using a PIM system.

Read more →
Produktdaten für die Automobilindustrie

The potential of product data for the automotive and supplier industry

The automotive industry and its suppliers have special requirements for product data. Learn in this article how a PIM system helps to make cross-organizational collaboration and process optimization along the value chain significantly more efficient in order to realize additional competitive advantages.

Read more →
DAM potentials

Digital Asset Management (DAM): Definition, potentials and advantages

Marketing and sales channels are increasingly merging. At the same time, product life cycles are becoming shorter and shorter. To ensure that companies are able to adapt their product communication to the customer’s needs more quickly, they need to manage their digital content efficiently.

Read more →
PXM vs. PIM vs. DAM

Comparison: PXM vs. PIM vs. DAM

How do the disciplines PXM, PIM and DAM differ? We demonstrate the differences between the various data management systems and show how they relate to each other and for which business models they are most suitable.

Read more →
ROI in PIM-Projects

ROI in PIM projects

Due to the increasing requirements for product data, PIM systems are becoming more and more popular. Since, in addition to benefit arguments, economic arguments are also relevant for project managers before introducing a PIM system, the return on investment of PIM systems will be examined in more detail below.

Read more →

Product Content Syndication in E-Commerce

Learn how e-commerce companies are using product content syndication to optimize their product data to maximize engagement and growth across all relevant marketplaces and sales platforms.

Read more →

3 PIM features any e-commerce business can benefit from

We show how a PIM system automatically takes over some of the most important disciplines for companies in e-commerce and helps to save enormous amounts of time in day-to-day business.

Read more →
Download Whitepaper

prodexa Cloud for the industry “Automotive & Vehicles” – download now for free (German version).

Experience the benefits live

Find out more about prodexa Cloud for your industry in a non-binding and individual product tour.

Download Whitepaper

prodexa Cloud “PIM with marketplace features” – download now for free (German version).

Download Whitepaper

prodexa Cloud – “PIM for technical wholesale” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Tools & DIY” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Mechanical Engineering & Technology” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Construction Materials, Sanitary & HVAC” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Commerce & B2B” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Electronics & Cables” – download now for free (German version).