Slider - Home
prodexa Cloud
For inspiring product information in all marketing and sales channels
Fast, easy to use, individually configurable: with automatable processes and formats for your industry!

prodexa Cloud

Thanks to prodexa Cloud, companies are able to create relevant and emotionally inspiring product experiences that strike a chord with customers: on any channel, now and in the future.

The flexible and scalable SaaS solution includes all core processes and tools for professional data management. In its core, prodexa Cloud integrates tools for product experience management, product information management, digital asset management, cross media publishing and online product catalogues.

prodexa Cloud – Benefits for your company

Inspiring

A platform for all product data and processes: PXM, PIM, DAM, CMP, OPC

Quick

Ready to use out of the box: Quick to introduce, quick to use, quick to learn

Scalable

Software as a Service (SaaS): prodexa from the cloud – secure, simple, reliable

Transparent

A central hub for all product data: For professional e-commerce and multichannel management

Cross-sector

Numerous standards linked with countless industry-specific characteristics: Mapping your individual work flows

Intuitive

Easy data management: Collect, cleanse, classify, translate, monitor, organise, distribute

Inspiring

A platform for all product data and processes: PXM, PIM, DAM, CMP, OPC

Quick

Ready to use out of the box: Quick to introduce, quick to use, quick to learn

Scalable

Software as a Service (SaaS): prodexa from the cloud – secure, simple, reliable

Transparent

A central hub for all product data: For professional e-commerce and multichannel management

Cross-sector

Numerous standards linked with countless industry-specific characteristics: Mapping your individual work flows

Intuitive

Easy data management: Collect, cleanse, classify, translate, monitor, organise, distribute

Whitepaper - Automobil und Fahrzeugbranche
prodexa Cloud
for the automotive and vehicle industry

Optimisation of quality, appeal and use for vehicle parts ranges – learn more now in the latest white paper (German version).

Whitepaper - Elektronik- und Kabelbranche
prodexa Cloud
for the electronics and cable industry

Meaningful product information for specific target groups as a driving force for growth – learn more now in the latest white paper (German version).

Whitepaper - Handel und B2B
prodexa Cloud
for commerce and B2B

More conversions with relevant and context-specific offers – learn more now in the latest white paper (German Version).

Whitepaper - Baustoffe und SHK
prodexa Cloud
for the construction materials, sanitary and HVAC sector

Pools heterogeneous product data in a central system and ensures smooth product data distribution – learn more now in the latest white paper (German version).

Whitepaper - Maschinenbau und Technik
prodexa Cloud
for the mechanical engineering and technology industry

For excellent product communication and efficient collaboration with other departments and external partners – learn more now in the latest white paper (German version).

Whitepaper - Werkzeuge und DIY
prodexa Cloud
for the tools and DIY sector

All distribution channels and materials such as web shop, marketplaces, catalogues and data sheets ready to use at any time – learn more now in the latest white paper (German version).

previous arrow
next arrow

An overview of the solutions

Product Experience Management

Boost sales with appealing, consistent and relevant product data for all digital sales areas:

  • Communication of relevant and high-quality product information together with personalised and emotional marketing content
  • Easy control and display of product data in all sales and communications channels
  • Advanced analysis tool for deciding which type of product experience and which channel mix optimally fulfils customer expectations
  • Reduction of time and costs for maintaining product data in the team

Product Information Management

Generate, manage and distribute accurate and appealing product data to promote product experiences, product sales and product innovations:

  • 100% web-based – You can reach prodexa Cloud PIM easily via your internet browser, without needing to locally install and update any software
  • Product data can be exported quickly and easily and published to all relevant channels
  • Thanks to extensive data governance, a high level of data quality is ensured without restricting flexibility
prodexa Cloud Browser PIM

Digital Asset Management

Save, manage, update and protect a variety of digital content for a range of file types, formats, sizes and versions on all sales channels:

  • Direct allocation of unstructured content such as images, audio files, films, animations and other media resources to products and product families for improved consistency, searchability and monitoring
  • Established monitoring mechanisms for data set hierarchies, structures, validations, releases, versioning, attributes and descriptions to safeguard compliance requirements
  • Model, classify, augment and localise product information, corresponding attributes and meta data using automated work flows
prodexa Cloud Browser DAM

Cross Media Publishing

Speed up the publication of product information in print media for a consistent omnichannel experience:

  • Integration of a comprehensive print publisher solution that arranges the production process efficiently and flexibly
  • Product content can be directly imported into catalogue templates from Adobe InDesign
prodexa Cloud Browser CMP

Online Product Catalogue

Offers quick, error-tolerant search functions across all catalogues and contracts, making it easier for users to search for the right product:

  • Unrestricted use with all mobile devices
  • Efficient search for all product information
  • Clear match lists including product comparison and favourites
  • Quick and easy publication of information that is relevant for target groups
  • Baskets for B2B purchasing with wide range of functions
prodexa Cloud Browser OPC

prodexa Cloud by the numbers

%
more conversions
1 %
more cross- & up-selling
%
reduction in time & costs
%
customer experience

News and blog

Cross-border e-commerce: why PIM provides the foundation

We highlight the key challenges retailers and manufacturers face when targeting their e-commerce offerings in new markets and explain why a PIM system is the foundation for international expansion.

Read more →

Process optimization between suppliers and retailers using PIM

Manually collecting product data from numerous suppliers and manufacturers can result in very time-consuming and error-prone processes for retailers. We show how retailers can use intelligent supplier onboarding to transfer product data quickly and securely, thereby ensuring scalable workflows.

Read more →

The leading marketplaces and how to sell successfully on them

Due to their enormous reach, online marketplaces are increasingly being taken into account in B2B and
B2C when designing their own e-commerce strategy. We show which online marketplaces are leading in
Germany and give you tips on how to market your products successfully on them.

Read more →

Why print is not dead and database publishing is playing an increasing role in
print production

We show why print media continues to be an innovative way to communicate brands in a world where consumers face digital overload – and how companies can maximize the efficiency of their print publications using database publishing.

Read more →

How Digital Asset Management can revolutionize your video marketing

More and more companies are turning to video marketing as part of their digital marketing strategy. With good reason, as it turns out. But how can the increasing demands on multimedia content be mastered successfully? And how can the increasing amounts of data be managed efficiently?

Read more →
Was ist der Return of Experience Werden Sie zum ROX-Star!

What is the return of experience?

In addition to ROI (Return of Investment), ROX (Return of Experience) is a metric that should play a big role in e-commerce. Customer experience determines up-selling or cross-selling and also post-purchase reviews. The direct link between customer perception, customer experience and actual behavioral changes is quantified by ROX. The engagement of the employees in the service departments of the companies is also included in the consideration of the ROX. A PIM helps deliver the best quality data across all touchpoints.

Read more →

Successfully entering the digital transformation with a PIM system 

A Product Information Management System (PIM) makes the digitization of product data much easier and frees up space for other projects. A daring thesis? Yes! We know how it really works and explain in this article how the transformation succeeds.
Digital transformation means, especially for manufacturing companies, the right handling of product information. With a PIM system, workflows are simplified and information is available centrally.

Read more →

Higher rankings through Product Listing Optimization

We all know that SEO is essential for the success of a product. But Product Listing Optimization (PLO) also makes a significant contribution to the marketing success of a product. It makes it possible to adapt the product content to the algorithm of the various channels in order to achieve sustainably better rankings.

Read more →

Quick Commerce – the new trend for online commerce

After e-commerce comes Q-commerce. Quick Commerce (Q-Commerce) is all about speed and delivering the best customer experience. And doing so within the shortest possible time. The market is growing rapidly, right now it’s mostly groceries, but pharmaceuticals are the next quick commerce segment.

Read more →
Omnichannel Commerce

PIM as a core element in product content lifecycle management

Managing product data efficiently and outputting them in a way that meets the common requirements of the individual marketing and sales channels is becoming an ever greater challenge for retailers and manufacturers. We show how you can understand and master the complex product content lifecycles using modern PIM software.

Read more →
Mehrwert statt Merkmal

Added values instead of features – The advantages of product experience management

Product descriptions must be convincing! If the haptics, the environment and the real shopping experience are missing, it is even more important to create digital product experiences to be different from the competition. A holistic customer experience inspires customers and converts them into fans of the brand. With a Product Information Management (PIM) system, the implementation is fool-proof.

Read more →
Daten- und Bestandsmanagement

5 tips for optimized data and inventory management

Learn how a PIM system helps ensure cross-channel order and inventory management to keep even complex multichannel eCommerce simple and clear.

Read more →

Digitization in the aftermarket

Automotive and Aftermarket Product data is a very complex subject. Vehicle data formats such as TecDoc need to be managed, and competition between the OEM and IAM markets is gaining in importance. Information on driving access applications and competition references requires transparency. The special requirements of the industry represent a major challenge, which can be managed wonderfully with a PIM system.

Read more →
ERP

PIM as a meaningful addition to ERP systems

ERP systems have always been among the indispensable tools for companies in industry and commerce. But even these systems are increasingly reaching their limits, especially in the area of data management. This is exactly where PIM software comes in and equips companies for the new digital challenges of the market.

Read more →
On-Premise vs. SaaS - welche PIM-Software ist die richtige für Ihr Business?

On-Premise vs. SaaS – which PIM software is right for your business?

On-premise or SaaS? Which variant is the best for your company depends on a number of factors. On-premise means “on-site” hosting at the customer’s premises, while SaaS stands for Software as a Service. The data is hosted by the provider of the software. We explain the pros and cons.

Read more →

PIM for SME – what needs to be considered?

Professional omnichannel commerce is no longer a discipline that exclusively affects large companies and corporations. The booming market of digital solution providers also opens the doors to contemporary product data management for small and medium-sized enterprises. We will show why a PIM system is also beneficial for SMEs and what they should look out for when selecting a PIM system.

Read more →

Product Descriptions – 5 tips on how a PIM system helps you find the right words

Detailed and informative product descriptions are one of the most important criteria that motivate consumers to make a purchase. A Product Information Management System (PIM) helps to provide perfect texts, photos or videos and reduces the return rate.

Read more →

Omnichannel – The new normal for retailers

Omnichannel als “The New Normal”. Die Omnichannel Excellence Study 2022 von Google, zeigt, wie gut deutsche Retailer auf die Bedürfnisse der Kund:innen reagieren. Wie ein PIM-System Sie in Ihrer Omnichannel-Strategie sinnvoll unterstützt, lesen Sie hier.

Read more →

5 product filters customers expect when shopping online

The use of product filters in e-commerce is crucial to help customers navigate through your products and ultimately make a purchase decision. In this article, we show which filters you need for an intelligent and effective filtering system.

Read more →
PIM vs. ERP

PIM vs. ERP – What is the difference?

ERP or PIM, which is the leading system? This question is often asked in companies. First of all, there is no one-size-fits-all answer. In this article, we explain what is important in the assessment of both systems.

Read more →
Download Whitepaper

prodexa Cloud for the industry “Automotive & Vehicles” – download now for free (German version).

Experience the benefits live

Find out more about prodexa Cloud for your industry in a non-binding and individual product tour.

GRATIS DOWNLOAD
prodexa Cloud im aktuellen Report (2022) von TGOA: Erfahren Sie im aktuellen Report von “The Group of Analysts”, wie prodexa Cloud im Branchenvergleich abschneidet.
Download Report

prodexa Cloud im Report von “The Group of Analysts” – jetzt kostenlos runterladen.

Download Whitepaper

prodexa Cloud “PIM with marketplace features” – download now for free (German version).

Download Whitepaper

prodexa Cloud – “PIM for technical wholesale” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Tools & DIY” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Mechanical Engineering & Technology” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Construction Materials, Sanitary & HVAC” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Commerce & B2B” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Electronics & Cables” – download now for free (German version).