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prodexa Cloud
For inspiring product information in all marketing and sales channels
Fast, easy to use, individually configurable: with automatable processes and formats for your industry!
Thanks to prodexa Cloud, companies are able to create relevant and emotionally inspiring product experiences that strike a chord with customers: on any channel, now and in the future.
The flexible and scalable SaaS solution includes all core processes and tools for professional data management. In its core, prodexa Cloud integrates tools for product experience management, product information management, digital asset management, cross media publishing and online product catalogues.
A platform for all product data and processes: PXM, PIM, DAM, CMP, OPC
Ready to use out of the box: Quick to introduce, quick to use, quick to learn
Software as a Service (SaaS): prodexa from the cloud – secure, simple, reliable
A central hub for all product data: For professional e-commerce and multichannel management
Numerous standards linked with countless industry-specific characteristics: Mapping your individual work flows
Easy data management: Collect, cleanse, classify, translate, monitor, organise, distribute
A platform for all product data and processes: PXM, PIM, DAM, CMP, OPC
Ready to use out of the box: Quick to introduce, quick to use, quick to learn
Software as a Service (SaaS): prodexa from the cloud – secure, simple, reliable
A central hub for all product data: For professional e-commerce and multichannel management
Numerous standards linked with countless industry-specific characteristics: Mapping your individual work flows
Easy data management: Collect, cleanse, classify, translate, monitor, organise, distribute
Product Experience Management
Boost sales with appealing, consistent and relevant product data for all digital sales areas:
Product Information Management
Generate, manage and distribute accurate and appealing product data to promote product experiences, product sales and product innovations:
Digital Asset Management
Save, manage, update and protect a variety of digital content for a range of file types, formats, sizes and versions on all sales channels:
Cross Media Publishing
Speed up the publication of product information in print media for a consistent omnichannel experience:
Online Product Catalogue
Offers quick, error-tolerant search functions across all catalogues and contracts, making it easier for users to search for the right product:
On-premise or SaaS? Which variant is the best for your company depends on a number of factors. On-premise means “on-site” hosting at the customer’s premises, while SaaS stands for Software as a Service. The data is hosted by the provider of the software. We explain the pros and cons.
Professional omnichannel commerce is no longer a discipline that exclusively affects large companies and corporations. The booming market of digital solution providers also opens the doors to contemporary product data management for small and medium-sized enterprises. We will show why a PIM system is also beneficial for SMEs and what they should look out for when selecting a PIM system.
Detailed and informative product descriptions are one of the most important criteria that motivate consumers to make a purchase. A Product Information Management System (PIM) helps to provide perfect texts, photos or videos and reduces the return rate.
Omnichannel als “The New Normal”. Die Omnichannel Excellence Study 2022 von Google, zeigt, wie gut deutsche Retailer auf die Bedürfnisse der Kund:innen reagieren. Wie ein PIM-System Sie in Ihrer Omnichannel-Strategie sinnvoll unterstützt, lesen Sie hier.
The use of product filters in e-commerce is crucial to help customers navigate through your products and ultimately make a purchase decision. In this article, we show which filters you need for an intelligent and effective filtering system.
ERP or PIM, which is the leading system? This question is often asked in companies. First of all, there is no one-size-fits-all answer. In this article, we explain what is important in the assessment of both systems.
The (electronic) retail industry is in a constant state of flux and continues to change constantly as a result of various environmental factors that can hardly be influenced by the company itself. In order to be able to adapt to this changing environment in the long term, “resilience” is a necessary corporate characteristic.
Online marketplaces are interesting models for retailers to generate additional sales. Fulfilling the demands of Amazon, eBay and Co. with a PIM – we show how it works.
With the rise of online retailing, returns have also increased. For retailers, this means additional effort and costs. PIM software helps to manage returns by constantly optimizing product definitions.
Search engines and marketplaces define their own ranking factors, algorithms and product data feeds that determine the visibility of products. We show how a PIM system can help to optimize various ranking factors automatically – for every relevant output channel.
The quality of product data often decides the purchase. With the implementation of a PIM system, companies can save time and money. We listed the top five reasons.
A study by Esch/Absatzwirtschaft states that there are well over 200 different customer touchpoints throughout the customer lifecycle. But which touchpoints are relevant for your industry and your target group? And how can you ensure that you are communicating the most current and complete content at all touchpoints?
Consumers today can interact with a brand through a variety of channels and touchpoints. Whether offline or online: Retailers must always engage these hyper-connected customers with valuable content to remain competitive in the long term. We show why positive shopping experiences are no coincidence and how companies can make their commerce more experience-oriented.
Product catalog management is the most important discipline for retailers to keep product data correct and consistent across channels. We show how companies define an efficient product catalog strategy by using a PIM system.
The automotive industry and its suppliers have special requirements for product data. Learn in this article how a PIM system helps to make cross-organizational collaboration and process optimization along the value chain significantly more efficient in order to realize additional competitive advantages.
Marketing and sales channels are increasingly merging. At the same time, product life cycles are becoming shorter and shorter. To ensure that companies are able to adapt their product communication to the customer’s needs more quickly, they need to manage their digital content efficiently.
How do the disciplines PXM, PIM and DAM differ? We demonstrate the differences between the various data management systems and show how they relate to each other and for which business models they are most suitable.
Due to the increasing requirements for product data, PIM systems are becoming more and more popular. Since, in addition to benefit arguments, economic arguments are also relevant for project managers before introducing a PIM system, the return on investment of PIM systems will be examined in more detail below.
Learn how e-commerce companies are using product content syndication to optimize their product data to maximize engagement and growth across all relevant marketplaces and sales platforms.
We show how a PIM system automatically takes over some of the most important disciplines for companies in e-commerce and helps to save enormous amounts of time in day-to-day business.
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prodexa Cloud for the industry “Automotive & Vehicles” – download now for free (German version).
Find out more about prodexa Cloud for your industry in a non-binding and individual product tour.
prodexa Cloud “PIM with marketplace features” – download now for free (German version).
prodexa Cloud – “PIM for technical wholesale” – download now for free (German version).
prodexa Cloud for the industry “Tools & DIY” – download now for free (German version).
prodexa Cloud for the industry “Mechanical Engineering & Technology” – download now for free (German version).
prodexa Cloud for the industry “Construction Materials, Sanitary & HVAC” – download now for free (German version).
prodexa Cloud for the industry “Commerce & B2B” – download now for free (German version).
prodexa Cloud for the industry “Electronics & Cables” – download now for free (German version).