In an age where consumers have growing demands about how products are presented and ordered, out-of-the-box solutions that are rapidly ready for use and easy to configure are gaining importance. Users expect to find all the relevant information at every relevant point – and without any delay: Content, prices, availability, shopping functions, recommendations etc.
The new integration of the omnichannel box from our partner infolox with our flexible PIM solution offers customers a comprehensive solution for content and commerce. The combination of high-quality product data and a comprehensive product communication solution delivers the ideal platform for corporate websites, online product catalogues and online shops.
The omnichannel box can extend the PIM/DAM solution from prodexa to include the following modules:
More articles:
We highlight the key challenges retailers and manufacturers face when targeting their e-commerce offerings in new markets and explain why a PIM system is the foundation for international expansion.
Manually collecting product data from numerous suppliers and manufacturers can result in very time-consuming and error-prone processes for retailers. We show how retailers can use intelligent supplier onboarding to transfer product data quickly and securely, thereby ensuring scalable workflows.
Due to their enormous reach, online marketplaces are increasingly being taken into account in B2B and
B2C when designing their own e-commerce strategy. We show which online marketplaces are leading in
Germany and give you tips on how to market your products successfully on them.
We show why print media continues to be an innovative way to communicate brands in a world where consumers face digital overload – and how companies can maximize the efficiency of their print publications using database publishing.
More and more companies are turning to video marketing as part of their digital marketing strategy. With good reason, as it turns out. But how can the increasing demands on multimedia content be mastered successfully? And how can the increasing amounts of data be managed efficiently?
In addition to ROI (Return of Investment), ROX (Return of Experience) is a metric that should play a big role in e-commerce. Customer experience determines up-selling or cross-selling and also post-purchase reviews. The direct link between customer perception, customer experience and actual behavioral changes is quantified by ROX. The engagement of the employees in the service departments of the companies is also included in the consideration of the ROX. A PIM helps deliver the best quality data across all touchpoints.
2022 © Copyright prodexa GmbH
prodexa Cloud for the industry “Automotive & Vehicles” – download now for free (German version).
Find out more about prodexa Cloud for your industry in a non-binding and individual product tour.
prodexa Cloud im Report von “The Group of Analysts” – jetzt kostenlos runterladen.
prodexa Cloud “PIM with marketplace features” – download now for free (German version).
prodexa Cloud – “PIM for technical wholesale” – download now for free (German version).
prodexa Cloud for the industry “Tools & DIY” – download now for free (German version).
prodexa Cloud for the industry “Mechanical Engineering & Technology” – download now for free (German version).
prodexa Cloud for the industry “Construction Materials, Sanitary & HVAC” – download now for free (German version).
prodexa Cloud for the industry “Commerce & B2B” – download now for free (German version).
prodexa Cloud for the industry “Electronics & Cables” – download now for free (German version).