September 1, 2022

What is the return of experience?

In addition to ROI (Return of Investment), ROX (Return of Experience) is a metric that should play a big role in e-commerce. Customer experience determines up-selling or cross-selling and also post-purchase reviews. The direct link between customer perception, customer experience and actual behavioral changes is quantified by ROX. The engagement of the employees in the service departments of the companies is also included in the consideration of the ROX. A PIM helps deliver the best quality data across all touchpoints.
August 24, 2022

Successfully entering the digital transformation with a PIM system 

A Product Information Management System (PIM) makes the digitization of product data much easier and frees up space for other projects. A daring thesis? Yes! We know how it really works and explain in this article how the transformation succeeds. Digital transformation means, especially for manufacturing companies, the right handling of product information. With a PIM system, workflows are simplified and information is available centrally.
August 11, 2022

Quick Commerce – the new trend for online commerce

After e-commerce comes Q-commerce. Quick Commerce (Q-Commerce) is all about speed and delivering the best customer experience. And doing so within the shortest possible time. The market is growing rapidly, right now it's mostly groceries, but pharmaceuticals are the next quick commerce segment.
August 4, 2022

PIM as a core element in product content lifecycle management

Managing product data efficiently and outputting them in a way that meets the common requirements of the individual marketing and sales channels is becoming an ever greater challenge for retailers and manufacturers. We show how you can understand and master the complex product content lifecycles using modern PIM software.
July 28, 2022

Added values instead of features – The advantages of product experience management

Product descriptions must be convincing! If the haptics, the environment and the real shopping experience are missing, it is even more important to create digital product experiences to be different from the competition. A holistic customer experience inspires customers and converts them into fans of the brand. With a Product Information Management (PIM) system, the implementation is fool-proof.
July 21, 2022

5 tips for optimized data and inventory management

Learn how a PIM system helps ensure cross-channel order and inventory management to keep even complex multichannel eCommerce simple and clear.
July 7, 2022

PIM as a meaningful addition to ERP systems

ERP systems have always been among the indispensable tools for companies in industry and commerce. But even these systems are increasingly reaching their limits, especially in the area of data management. This is exactly where PIM software comes in and equips companies for the new digital challenges of the market.
March 9, 2022

Comparison: PXM vs. PIM vs. DAM

How do the disciplines PXM, PIM and DAM differ? We demonstrate the differences between the various data management systems and show how they relate to each other and for which business models they are most suitable.
February 23, 2022

Product Content Syndication in E-Commerce

Learn how e-commerce companies are using product content syndication to optimize their product data to maximize engagement and growth across all relevant marketplaces and sales platforms.
Download Whitepaper

prodexa Cloud for the industry “Automotive & Vehicles” – download now for free (German version).

Experience the benefits live

Find out more about prodexa Cloud for your industry in a non-binding and individual product tour.

GRATIS DOWNLOAD
prodexa Cloud im aktuellen Report (2022) von TGOA: Erfahren Sie im aktuellen Report von “The Group of Analysts”, wie prodexa Cloud im Branchenvergleich abschneidet.
Download Report

prodexa Cloud im Report von “The Group of Analysts” – jetzt kostenlos runterladen.

Download Whitepaper

prodexa Cloud “PIM with marketplace features” – download now for free (German version).

Download Whitepaper

prodexa Cloud – “PIM for technical wholesale” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Tools & DIY” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Mechanical Engineering & Technology” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Construction Materials, Sanitary & HVAC” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Commerce & B2B” – download now for free (German version).

Download Whitepaper

prodexa Cloud for the industry “Electronics & Cables” – download now for free (German version).